We just produced this great little video to help people understand the power of a BrandVision Network. We use it everyday for our own videos and for those of clients. The value for our brand is that our videos are seen and we are performing for our clients. But it goes much further, we are leading keyword search and creating a repeatable audience for videos. Our point is - if you spend the money to produce good video - why not get it seen as widely as possible. Why not make it easy for your people to get their hands on the videos and share the videos in PR, in social media, in email. We help with all of these steps and make the video sharing process easy.
Take a look at the new BrandVision video here.
Thursday, July 28, 2011
Saturday, March 5, 2011
RSA Animate - Drive The Surprising Truth About What Motivates Us
I found this video to be very informative. First this is the style of work we are driving using BrandVision at SocialVideo.Pro. Our goal is to communicate from the point of view of the question. What is it about a companies goods or services that benefits the audience and helps the audience enjoy their passions or job?
The other interesting aspect of this video is the content itself. It is a bit far reaching in the concept of how to actually apply these aspirations in small to mid level firms. However, in the case of SocialVideo.Pro we are doing structured with our team for this very purpose - to provide our creators with a purpose. How? Through reach. By reaching larger audience are creatives gain more motivation and purpose to provide you a better product. And by providing a better message to your customers and for that matter your internal employees you are doing the same for your business. Your people will likely believe more in what they are doing by seeing that goal and dedication in full motion on the videos and landing pages we SocialVideo.Pro helps you to create.
Consider this and if you would like to speak more about it contact Mike Murray at SocialVideo.Pro.
Wednesday, February 23, 2011
How companies can leverage video assets online
We always say that we help companies use video better. So what does that mean? Well today, I got a request from a production company who is doing some work for a large Convention Visitors Bureau. A lot of times this type of call means "no budget" or at least that is how the conversation starts. But remember this is a large CVB in a very popular travel market.
The budget or lack there of is beside the point because the footage they want is supporting a resort in the same market. In fact, this footage is for a company that owns several large resorts who we have done good work for. Our work is still running in their resorts and on their websites. So we obviously want to support the resort, regardless of the time frame when we last worked with the resort owners.
So based on this we should just get him footage and move on, right? Well, hold a sec. We are in business, the production business. Plus we are also in the business of helping groups organize their video assets with our MediaVision toolset and distribute them to drive social media and search optimization with BrandVision.
The process of pulling the video cost us something and more often than not it always costs more time than you think. If the shots are on drives, it could be easy, encode the footage and send it out. If the footage is on tapes, then you have a bigger issue. Either way it cost us to do the work.
Here's the point. The client has a lot of video, good HD video. Not only from us, but from other vendors and media groups. If they use an online asset tool like MediaVision - this problem is easily solved. But moveover, the clients video assets or footage is easy to share and get into the hands of many media groups and video companies. Plus the finished videos can be easily available to travel blogs and websites, etc.
Clients miss the opportunity and production companies have the delays or costs while someone digs up the video files or tapes. In today's fast paced online media space having your video organized, formatted and easily available online and mobile is so important. At the end of the day efficiency leads to more reach and penetration of the message. Time and money is saved.
Here is a quicklink to one the clients video that we placed on our MediaVision platform. It runs on the iPAD, mobile phones, etc. Just a small part of how BrandVision helps organizations and individuals use video better. The cool thing is we can back this media up in broadcast quality and easily upload the hi-res clips to MediaVision with a advanced download tool so other production companies can get to footage for editing.
Here is an example of how this clip is presented for a client - http://tinyb.it/222BD73E0B57C. MediaVision also allows us to brand a landing page for the client. Whether a company chooses to use our tools or something similar the ability to use online video management can really increase your use of video effectively.
To learn more contact Mike Murray at 303.539.7007 or visit www.brandvision.tv
The budget or lack there of is beside the point because the footage they want is supporting a resort in the same market. In fact, this footage is for a company that owns several large resorts who we have done good work for. Our work is still running in their resorts and on their websites. So we obviously want to support the resort, regardless of the time frame when we last worked with the resort owners.
So based on this we should just get him footage and move on, right? Well, hold a sec. We are in business, the production business. Plus we are also in the business of helping groups organize their video assets with our MediaVision toolset and distribute them to drive social media and search optimization with BrandVision.
The process of pulling the video cost us something and more often than not it always costs more time than you think. If the shots are on drives, it could be easy, encode the footage and send it out. If the footage is on tapes, then you have a bigger issue. Either way it cost us to do the work.
Here's the point. The client has a lot of video, good HD video. Not only from us, but from other vendors and media groups. If they use an online asset tool like MediaVision - this problem is easily solved. But moveover, the clients video assets or footage is easy to share and get into the hands of many media groups and video companies. Plus the finished videos can be easily available to travel blogs and websites, etc.
Clients miss the opportunity and production companies have the delays or costs while someone digs up the video files or tapes. In today's fast paced online media space having your video organized, formatted and easily available online and mobile is so important. At the end of the day efficiency leads to more reach and penetration of the message. Time and money is saved.
Here is a quicklink to one the clients video that we placed on our MediaVision platform. It runs on the iPAD, mobile phones, etc. Just a small part of how BrandVision helps organizations and individuals use video better. The cool thing is we can back this media up in broadcast quality and easily upload the hi-res clips to MediaVision with a advanced download tool so other production companies can get to footage for editing.
Here is an example of how this clip is presented for a client - http://tinyb.it/222BD73E0B57C. MediaVision also allows us to brand a landing page for the client. Whether a company chooses to use our tools or something similar the ability to use online video management can really increase your use of video effectively.
To learn more contact Mike Murray at 303.539.7007 or visit www.brandvision.tv
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